Merit Identity

Merit is in the business of helping organizations and their students get recognized for achievements. We in turn helped Merit get noticed with branding that showcases its reputation as renowned collaborator in advancing personalized stories of success.

Merit helps others shine so that the world takes notice. Our approach in their branding was to create an identity that clearly communicated what Merit does and how. This included logo, marketing materials, and the animation for their onboarding video.

Creative Direction: id29